The record is considered the first major concept album devoted to time travel as well as ELO's most influential album. Four more singles followed the album's release: " Twilight", " Ticket to the Moon" (backed with " Here Is the News"), " Rain Is Falling" and " The Way Life's Meant to Be". The music video created for its lead single, " Hold On Tight", was the most expensive ever made to that point, with a budget of approximately £40,000. It is also the band's second concept album, the first being Eldorado in 1974. The album signalled a departure from the band's sound by emphasising electronics over its usual orchestra. Time is a work of synth-pop that combines elements from 1950s music, new wave, reggae, rockabilly, the Beatles, Phil Spector and the Shadows. It has since gained a cult following, particularly among retrofuturist enthusiasts. The record topped the UK Albums Chart for two weeks, though it attracted mixed reviews for its heavy use of synthesizers and stylistic shift away from the orchestral rock of previous ELO albums. It is a concept album about a man from the 1980s who is taken to the year 2095, where he is confronted by the dichotomy between technological advancement and a longing for past romance. Time is the ninth studio album by English rock band Electric Light Orchestra (credited as ELO), released in July 1981 on Jet Records. " Ticket to the Moon / Here Is the News".
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